A Marketing Agency Social Takeover
As a part of my content internship at Deksia, I had the opportunity to "take over" the Instagram and Facebook for a week along with the other interns. The design intern and were assigned the first week of takeovers and focused our content on introducing the series and bringing the audience into the intern experience, making ourselves the "faces" of Deksia for a week and creating personable, engaging content.
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Created with a team at Deksia - https://deksia.com/work
The Stats
Impressions: 1,170
Engagements: 78
Engagement Rate: 6.7%
Even while the agency announced a merger the week of our takeover and experienced out-of-the-ordinary traffic due to the announcement, our takeover still accounted for 28% of impressions and 68% of total engagements.
I shot and edited the following day-in-the-life Reel on my phone:
